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There she stood as usual on the far side of the pub Trevon Wesco Jets Jersey , an area only lit by the gentle flickering of candles. Who is this mystery woman who appears every Friday evening, only to disappear into the shadows of the night just before closing time?

She was the only reason I came to this dingy pub week after week. Each time hoping that this would be the night when I would finally pluck up enough courage to introduce myself to her.

My self-confidence had taken a battering over the last few years. But now it was steadily growing stronger, The light at the end of the tunnel was no longer an oncoming train.

During those occasions when our fleeting glances crossed paths, my heart raced as a tidal wave of excitement and longing flowed throughout my body.

I looked at my watch it was 22:45 the pub would be closing soon Chuma Edoga Jets Jersey , it is now or never I said to myself. I took a deep breath and started walking over to her, rehearsing in my mind what I was going to say. Suddenly a bright light pulled me out of my trance and a distant voice shouted, "Time to drink up ladies and gentlemen."

I looked into the place where she had been standing, the gentle glow of candles had been extinguished by the bright light of electric bulbs. She had gone! I kicked myself for being to slow. Once again Jachai Polite Jets Jersey , my Cinderella had left the ball before 11 and I glanced at the ground almost expecting to see a glass slipper.

She felt a sigh of relief as she stepped into the brisk cold night. She hated the bright lights. She felt secure in the dark shadows. I'm just like a modern day vampire she thought as she sadly walked home.

She switched on the light and dimmed it to a murky glow. She walked over to her dressing table where the mirror seemed to gloat at her in disgust. She sat down and stared into it, hating what she saw and began the nightly ritual of stripping off the layers of makeup that attempted to conceal her acne.

She reached into the drawer which revealed an overwhelming collection of tubes and bottles of various acne treatments that worked so well when she was a teenager. But now years later for some unexplained reason her acne had returned and these brands no longer worked. Why don't they? She angrily thought as she slipped into bed.

She cried herself to sleep and drifted into the same dream that she had every night. In her dream she saw the mystery man in the pub gently caressing her soft silky cheeks as she tasted his sweet breath as he kissed her lips. She felt so secure in his warm embrace, a wonderful happiness only to be destroyed by the alarm clock.

During the night more spots had broken out, she new that these were caused by her make up Quinnen Williams Jets Jersey , but without it she would be to self-conscious to leave her apartment - a miserable catch 22 situation.

Who knows, my skin my be better before next Friday, a positive thought that lasted only a fraction of a second as she prepared herself to face another miserable day.

To be continued...
What?s In A Name? The Six Essential Elements You Need To Know Marketing Articles | May 7, 2006
Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are Jamal Adams Jets Jersey , what you do, and more than a little about how you do it.


Your name differentiates you from your peers, peaks customer interest, and invites further investigation -- if you do it right.


I didn?t do it right.

At least Sam Darnold Jets Jersey , not at first.


All entrepreneurs make mistakes, and I made one of my first ones right off the bat.

Thrilled with the fledgling business I was starting, this precious enterprise so near and dear to my heart, I christened my company Diadem Communications.

Diadem means crown-- a fitting name for what I felt was a crowning achievement.


What does Diadem say to you? Does it evoke thoughts of me coming into your company Le'Veon Bell Jets Jersey , training your sales team to be the best booth staff ever, ensuring that every single trade show you attend turns out to be amazingly successful? Does it make me sound so good that you just can?t wait to hire me?No.

It doesn?t say that to me either.

And even worse, it didn?t say that to any of my potential customers.

Going by name alone, no one would be able to determine the least bit of information about me C.J. Mosley Jets Jersey , my company, or the services we offer.

The name said nothing, and it did nothing for me.


The name had to go.

More importantly, it had to be replaced by something effective. How do you come up with an effective name? Consider these six elements:


An Effective Name:


1. Tells Who You Are:

Your name should reflect your identity. This is an essential aspect of branding.

You?ll be promoting this name Curtis Martin Jets Jersey , getting it in front of as many eyes as possible as often as possible.

How do you want the public to think of you?

For some, that means integrating your personal name into the name of your business.

This is very common in some professions: legal, medical, and accounting leap to mind.

Others prefer a more descriptive name.

One successful small baker runs her business under the name ?The Cookie Lady? because that?s how her first customers identified her.

It?s doubtful that most of the customers even know her first name (It?s Pat) but everybody in her market knows ?The Cookie Lady?.


2. Tells What You Do:

It?s incredible how many company names give little Joe Namath Jets Jersey , if any indication of what type of work the organization actually does.

Take the following examples:


- Smith and Sons
- Hulbert Brothers
- Only OneCan you tell me what any of these companies does? Of course you can?t.

They?re relying on customers already knowing who they are (a tricky proposition for new businesses!) or by having their name found in ?context?, such as a yellow pages or on. Cheap Jerseys Cheap Jerseys China Cheap Authentic Jerseys Cheap Jerseys China Wholesale Cheap Replica NFL Jerseys Cheap NBA Basketball Jerseys Wholesale Jerseys China Wholesale Jerseys From China Wholesale College Jerseys Wholesale Baseball Jerseys